
For instance, this is the shot from Apple’s presentation in 2019, where Tim Cook is trying to explain the company’s view on their devices’ improvement and development.


Many technology manufacturers tend to use minimalist presentations to impress new customers and sell their phones, laptops, computers, etc. So simple doesn’t always mean easy and complex doesn’t mean hard. Of course, it’s more difficult to do when you work with a small number of fonts, graphics, images, etc. It’s not enough just to take a random color and put it into action, because you need to impress more people and make the audience pay attention to your message. Creating a minimalist design, you have fewer instruments in your use so you must think more before you choose the right combinations. However, this is not as easy as it sounds. Photographs, if used, are kept simple and lines and shapes are plain and basic. This is a good example of minimizing the number of elements used in design. Less text, no objects, and no colors exist on the background of this album. It’s just a classic white background and the name of the band. Today, everything is different in the design world so the main principle here is “less is more.” The first wave of this new design trend appeared in the second part of the 20th century, for example, in The Beatles’ White Album design, which was released in 1968.

What is Minimalist Design?įirst of all, minimalism means using fewer colors, text, and objects than we are used to seeing in ads, such as those on TV, and in presentations of the past. Сonsequently, if you want to make a great PowerPoint presentation, you should follow these rules and try to be very creative, or you can simply choose one of the best customizable, professional, minimalistic PowerPoint templates available. You need to be quite clear in your presentation and stick to the topic so that everyone understands you easily and gets the main idea of your speech without much effort. The fewer objects, pictures, and text you have, the better your presentation will appear. The minimalist presentation is the new black.
